2010 - Present Day
In 2010, JCB takes machine efficiency and productivity to new world-beating levels with our Eco machines and, as a tribute to the JCB pioneering spirit, we open the UK's first academy dedicated to developing the engineering talent of the future.
Then, in tribute to our rich history, we open the Story of JCB visitor centre at our Staffordshire HQ in 2011. The £5m exhibition features many highlights, including ten landmark JCB machines and a giant skeletal model of our JS200 tracked excavator.
In 2012, Prime Minister David Cameron officially opened JCB’s new factory in São Paulo, Brazil. The 350,000 Sq. ft. plant was built to manufacture backhoe loaders, tracked excavators, wheeled loading shovels, Loadall telescopic handlers and compaction equipment to capitalise on the £20 billion worth of infrastructure improvements scheduled in Brazil ahead of the 2014 world cup and the 2016 Olympic Games.
As further testament to our innovative design and commitment to fuel efficient technology, we sent the award-winning JCB EcoMAX engine range into full production in 2012. This clever and efficient motor burns its fuel so cleanly that it doesn’t require any bulky or high-maintenance exhaust after-treatment in order to meet Tier 4i/Stage IIIB legislation. This brings with it a raft of benefits, foremost amongst which are superior fuel economy, excellent visibility (courtesy of a compact installation) and lower running costs.
JCB reaps the ultimate reward for all its pioneering manufacturing efforts over the previous 68 years as it produces its millionth machine in May 2013. Amazingly, if all these machines were parked end-to-end, they would stretch from the UK to Australia. The actual millionth machine is a JS220 tracked excavator in a commemorative silver paint scheme.